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Heartbreak to Art,
Wounds become the medium; pain recut as art.

Client

CBC Arts

Project

Justin Gordon

Role

Direction, Cinematography, Post Supervision

Conceived as a ten‑film anthology, Heartbreak  to  Art set out to prove that creative practice isn’t just catharsis; it’s architecture for survival. Each spot was treated as an impressionistic portrait: floaty handheld, a powerful soundtrack and a restrained voice‑over that lets confession breathe. The brief was simple: show the exact moment pain turns into process, then capture the result of that alchemy.

From pre‑interviews to color grade, the production rhythm mirrored therapy. Shoots were previsualized around the artists’ actual creative rituals, so we could embed ourselves as much as possible into their process.

The series was released in tandem on CBCArts.ca and the network's 200k+ subscriber YouTube channel. Beyond the metrics, the real win is cultural durability: schools and youth‑services organizations requested clips for wellness programming, proving that these short‑form, elevated-documentary-style portraits can be both art and an actionable resource.

Justin Gordon,

Spoken-word poet Justin Gordon broke out on the slam circuit, anchoring the four-person Toronto Poetry Slam team that headlined Word On The Street 2016 a set the festival billed as “Word Wizardry” in its marquee lineup.

 

Building on that momentum, Gordon pivoted from stage to page, securing a $12,000 Ontario Arts Council Creation grant in 2018 to develop a full-length manuscript, part of a broader series of OAC awards that recognise his emerging voice.

 

His work, rooted in hip-hop cadence, rapid internal rhyme and reflective meditations on Black identity and mental health, now moves fluidly between high-energy performances and quietly crafted text. Concurrently, he mentors youth through community writing workshops and readies his debut collection for publication.

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Conceived as a ten‑film anthology, Heartbreak  to  Art set out to prove that creative practice isn’t just catharsis; it’s architecture for survival. Each spot was treated as an impressionistic portrait: floaty handheld, a powerful soundtrack and a restrained voice‑over that lets confession breathe. The unified brief was simple: show the exact moment pain turns into process, then capture the result of that alchemy.

From pre‑interviews to color grade, the production rhythm mirrored therapy. Shoots were previsualized around the artists’ actual creative rituals, so we could embed ourselves as much as possible into their process.

The series was released in tandem on CBCArts.ca and the network's 200k+ subscriber YouTube channel. Beyond the metrics, the real win is cultural durability: schools and youth‑services organizations requested clips for wellness programming, proving that these short‑form, elevated-documentary-style portraits can be both art and an actionable resource.

Justin Gordon,

Spoken-word poet Justin Gordon broke out on the slam circuit, anchoring the four-person Toronto Poetry Slam team that headlined Word On The Street 2016 a set the festival billed as “Word Wizardry” in its marquee lineup.

 

Building on that momentum, Gordon pivoted from stage to page, securing a $12,000 Ontario Arts Council Creation grant in 2018 to develop a full-length manuscript, part of a broader series of OAC awards that recognise his emerging voice.

 

His work, rooted in hip-hop cadence, rapid internal rhyme and reflective meditations on Black identity and mental health, now moves fluidly between high-energy performances and quietly crafted text. Concurrently, he mentors youth through community writing workshops and readies his debut collection for publication.

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CBC Arts
Client
Justin Gordon
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